{"id":2587,"date":"2022-07-26T09:00:00","date_gmt":"2022-07-26T09:00:00","guid":{"rendered":"https:\/\/fr.venngage.com\/blog\/?p=2587"},"modified":"2025-03-11T06:38:32","modified_gmt":"2025-03-11T06:38:32","slug":"depliant-affaires","status":"publish","type":"post","link":"https:\/\/fr.venngage.com\/blog\/depliant-affaires\/","title":{"rendered":"Qu&#8217;est-ce qu&#8217;un prospectus commercial [+ comment en faire un] ?"},"content":{"rendered":"<p><a href=\"https:\/\/fr.venngage.com\/creer-flyer\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-56361 size-full lazy-loaded\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/What-is-a-Business-Flyer-How-to-Make-One.png\" sizes=\"(max-width: 800px) 100vw, 800px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/What-is-a-Business-Flyer-How-to-Make-One.png 800w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/What-is-a-Business-Flyer-How-to-Make-One-300x169.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/What-is-a-Business-Flyer-How-to-Make-One-768x432.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/What-is-a-Business-Flyer-How-to-Make-One-730x411.png 730w\" alt=\"What is a Business Flyer [+ How to Make One]\" width=\"800\" height=\"450\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/What-is-a-Business-Flyer-How-to-Make-One.png\" data-srcset=\"\" \/><noscript><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-56361 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/What-is-a-Business-Flyer-How-to-Make-One.png\" alt=\"What is a Business Flyer [+ How to Make One]\" width=\"800\" height=\"450\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/What-is-a-Business-Flyer-How-to-Make-One.png 800w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/What-is-a-Business-Flyer-How-to-Make-One-300x169.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/What-is-a-Business-Flyer-How-to-Make-One-768x432.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/What-is-a-Business-Flyer-How-to-Make-One-730x411.png 730w\" sizes=\"(max-width: 800px) 100vw, 800px\"><\/noscript><\/a><br \/>\n<span style=\"font-weight: 400;\">Toute entreprise, quelle que soit sa taille, cherche le moyen le plus rentable de promouvoir ses produits et services.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Parmi les nombreux actifs visuels qu&#8217;une entreprise peut utiliser, un bon d\u00e9pliant commercial peut faire des merveilles pour atteindre votre march\u00e9 cible.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dans cet article, nous expliquons pourquoi un prospectus professionnel est crucial pour le marketing de votre entreprise, et comment en cr\u00e9er un \u00e0 partir de mod\u00e8les de prospectus d&#8217;entreprise, ainsi que quelques conseils de conception.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Et le meilleur ? Les prospectus d&#8217;entreprise sont relativement peu co\u00fbteux et faciles \u00e0 concevoir, surtout si vous utilisez le <\/span><a href=\"https:\/\/fr.venngage.com\/creer-flyer\"><span style=\"font-weight: 400;\">g\u00e9n\u00e9rateur de prospectus<\/span><\/a><span style=\"font-weight: 400;\"> de Venngage.<\/span><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/creer-flyer\"><button class=\"btn-cta\"><b>COMMENCEZ \u00c0 CR\u00c9ER GRATUITEMENT<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h2 id=\"toc\"><b>Cliquez pour continuer :<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/fr.venngage.com\/blog\/depliant-affaires\/#what\"><span style=\"font-weight: 400;\">Qu&#8217;est-ce qu&#8217;un prospectus d&#8217;entreprise ?<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/fr.venngage.com\/blog\/depliant-affaires\/#diff\"><span style=\"font-weight: 400;\">Flyer ou brochure : quelle est la diff\u00e9rence ?<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/fr.venngage.com\/blog\/depliant-affaires\/#purpose\"><span style=\"font-weight: 400;\">Quel est le but d&#8217;un d\u00e9pliant commercial et pourquoi devriez-vous l&#8217;utiliser ?<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/fr.venngage.com\/blog\/depliant-affaires\/#parts\"><span style=\"font-weight: 400;\">Quelles sont les parties d&#8217;un prospectus commercial ?<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/fr.venngage.com\/blog\/depliant-affaires\/#make\"><span style=\"font-weight: 400;\">Comment faire un prospectus d&#8217;entreprise ?<\/span><\/a><\/li>\n<\/ul>\n<h2 id=\"what\"><b>Qu&#8217;est-ce qu&#8217;un prospectus d&#8217;entreprise ?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Un d\u00e9pliant commercial est similaire \u00e0 une affiche qui est expos\u00e9e ou donn\u00e9e au public pour attirer l&#8217;attention sur une entreprise ou une marque. Sa taille recommand\u00e9e est de 8,5 pouces x 11 pouces.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Malgr\u00e9 les dimensions recommand\u00e9es, un prospectus promotionnel peut \u00eatre de diff\u00e9rentes tailles. Vous pouvez aussi choisir l&#8217;un des formats standard des imprimeurs \u00e0 des fins \u00e9conomiques.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ce mod\u00e8le de prospectus d&#8217;entreprise peut \u00eatre partag\u00e9 num\u00e9riquement ou imprim\u00e9 sur diff\u00e9rents types de papier.<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/cleaning-services-flyer-f18a5ce3-59cd-4bcd-a1d0-75cf6613e7c0\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-55747 lazy-loaded aligncenter\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Cleaning-Service-Business-Flyer-791x1024.png\" sizes=\"(max-width: 791px) 100vw, 791px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Cleaning-Service-Business-Flyer-791x1024.png 791w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Cleaning-Service-Business-Flyer-232x300.png 232w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Cleaning-Service-Business-Flyer-768x994.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Cleaning-Service-Business-Flyer-730x945.png 730w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Cleaning-Service-Business-Flyer.png 816w\" alt=\"Cleaning Service Business Flyer\" width=\"791\" height=\"1024\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Cleaning-Service-Business-Flyer-791x1024.png\" data-srcset=\"\" \/><noscript><img decoding=\"async\" loading=\"lazy\" width=\"791\" height=\"1024\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Cleaning-Service-Business-Flyer-791x1024.png\" alt=\"Cleaning Service Business Flyer\" class=\"wp-image-55747\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Cleaning-Service-Business-Flyer-791x1024.png 791w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Cleaning-Service-Business-Flyer-232x300.png 232w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Cleaning-Service-Business-Flyer-768x994.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Cleaning-Service-Business-Flyer-730x945.png 730w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Cleaning-Service-Business-Flyer.png 816w\" sizes=\"(max-width: 791px) 100vw, 791px\"><\/noscript><\/a><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/cleaning-services-flyer-f18a5ce3-59cd-4bcd-a1d0-75cf6613e7c0\"><button class=\"btn-cta\"><b>CR\u00c9ER CE MOD\u00c8LE<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Selon la fa\u00e7on dont ils sont utilis\u00e9s, les prospectus commerciaux peuvent \u00eatre appel\u00e9s prospectus, d\u00e9pliants, circulaires ou encarts.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Les prospectus personnalis\u00e9s sont g\u00e9n\u00e9ralement distribu\u00e9s dans les lieux publics. Ils peuvent \u00e9galement \u00eatre pli\u00e9s et pr\u00e9sent\u00e9s sous forme d&#8217;onglets en tant que mat\u00e9riel de publipostage, ou ins\u00e9r\u00e9s dans une enveloppe, comme ce d\u00e9pliant.<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/b2c-service-business-flyer-44b12e97-6c85-4b01-80d8-ca000eacb127\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-55744 lazy-loaded aligncenter\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/B2C-Service-Business-Flyer-Template.png\" sizes=\"(max-width: 600px) 100vw, 600px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/B2C-Service-Business-Flyer-Template.png 600w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/B2C-Service-Business-Flyer-Template-232x300.png 232w\" alt=\"B2C Service Business Flyer Template\" width=\"600\" height=\"776\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/B2C-Service-Business-Flyer-Template.png\" data-srcset=\"\" \/><noscript><img decoding=\"async\" loading=\"lazy\" width=\"600\" height=\"776\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/B2C-Service-Business-Flyer-Template.png\" alt=\"B2C Service Business Flyer Template\" class=\"wp-image-55744\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/B2C-Service-Business-Flyer-Template.png 600w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/B2C-Service-Business-Flyer-Template-232x300.png 232w\" sizes=\"(max-width: 600px) 100vw, 600px\"><\/noscript><\/a><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/b2c-service-business-flyer-44b12e97-6c85-4b01-80d8-ca000eacb127\"><button class=\"btn-cta\"><b>CR\u00c9ER CE MOD\u00c8LE<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Que vous choisissiez de les imprimer sur du papier ou de les distribuer en ligne, vous devez ajouter les prospectus d&#8217;entreprise \u00e0 votre <\/span><a href=\"https:\/\/fr.venngage.com\/blog\/plan-marketing\/\"><span style=\"font-weight: 400;\">plan marketing<\/span><\/a><span style=\"font-weight: 400;\">. Il s&#8217;agit d&#8217;une strat\u00e9gie rentable pour votre entreprise.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Avec Venngage, l&#8217;impression de votre conception de flyer est simple. Vous pouvez inclure les fonds perdus et les marques de rognage lorsque vous exportez votre prospectus (disponible avec un <\/span><a href=\"https:\/\/venngage.com\/blog\/business\"><span style=\"font-weight: 400;\">compte commercial Venngage<\/span><\/a><span style=\"font-weight: 400;\">) afin de faciliter le processus d&#8217;impression des <\/span><a href=\"https:\/\/fr.venngage.com\/blog\/exemples-flyer\/\"><span style=\"font-weight: 400;\">mod\u00e8les de prospectus<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-55756 lazy-loaded aligncenter\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/download-2.png\" sizes=\"(max-width: 600px) 100vw, 600px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/download-2.png 600w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/download-2-300x290.png 300w\" alt=\"download\" width=\"600\" height=\"580\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/download-2.png\" data-srcset=\"\" \/><\/p>\n<p><b>Voir aussi : <\/b><a href=\"https:\/\/venngage.com\/blog\/halloween-flyer-templates\/\"><span style=\"font-weight: 400;\">Plus de 12 mod\u00e8les de prospectus effrayants pour Halloween (et plus)<\/span><\/a><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/blog\/depliant-affaires\/#toc\"><span style=\"font-weight: 400;\">Retour \u00e0 la table des mati\u00e8res<\/span><\/a><\/p>\n<h2 id=\"diff\"><b>Flyer ou brochure : quelle est la diff\u00e9rence ?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Les d\u00e9pliants et les brochures sont souvent utilis\u00e9s de mani\u00e8re interchangeable. Tous deux sont des outils de marketing essentiels qui peuvent \u00eatre utilis\u00e9s par les entreprises et les organisations, mais ils ont des caract\u00e9ristiques diff\u00e9rentes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Une brochure d\u00e9crit g\u00e9n\u00e9ralement les caract\u00e9ristiques, les services et les produits offerts par une entreprise. Une brochure est \u00e9galement toujours imprim\u00e9e en recto-verso, comme vous pouvez le voir ci-dessous.<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/templates\/brochures\/nature-conservancy-tri-fold-brochure-77c690e0-7532-4b58-be52-36b21ceed609\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-55751 lazy-loaded aligncenter\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Nature-Tri-Fold-Brochure-635x1024.png\" sizes=\"(max-width: 635px) 100vw, 635px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Nature-Tri-Fold-Brochure-635x1024.png 635w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Nature-Tri-Fold-Brochure-186x300.png 186w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Nature-Tri-Fold-Brochure-768x1238.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Nature-Tri-Fold-Brochure-953x1536.png 953w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Nature-Tri-Fold-Brochure-730x1177.png 730w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Nature-Tri-Fold-Brochure.png 970w\" alt=\"Nature Tri Fold Brochure\" width=\"635\" height=\"1024\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Nature-Tri-Fold-Brochure-635x1024.png\" data-srcset=\"\" \/><noscript><img decoding=\"async\" loading=\"lazy\" width=\"635\" height=\"1024\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Nature-Tri-Fold-Brochure-635x1024.png\" alt=\"Nature Tri Fold Brochure\" class=\"wp-image-55751\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Nature-Tri-Fold-Brochure-635x1024.png 635w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Nature-Tri-Fold-Brochure-186x300.png 186w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Nature-Tri-Fold-Brochure-768x1238.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Nature-Tri-Fold-Brochure-953x1536.png 953w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Nature-Tri-Fold-Brochure-730x1177.png 730w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Nature-Tri-Fold-Brochure.png 970w\" sizes=\"(max-width: 635px) 100vw, 635px\"><\/noscript><\/a><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/templates\/brochures\/nature-conservancy-tri-fold-brochure-77c690e0-7532-4b58-be52-36b21ceed609\"><button class=\"btn-cta\"><b>CR\u00c9ER CE MOD\u00c8LE<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La conception d&#8217;une brochure est g\u00e9n\u00e9ralement tr\u00e8s d\u00e9taill\u00e9e et plus co\u00fbteuse. C&#8217;est la raison pour laquelle elle est destin\u00e9e \u00e0 \u00eatre distribu\u00e9e aux personnes qui ont d\u00e9j\u00e0 manifest\u00e9 un int\u00e9r\u00eat initial pour une entreprise.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En revanche, un prospectus commercial n&#8217;est compos\u00e9 que d&#8217;une seule feuille plane. La cr\u00e9ation de flyers est peu co\u00fbteuse, m\u00eame sans l&#8217;aide de graphistes. Le mod\u00e8le de flyer d&#8217;entreprise ci-dessous en est la preuve.<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/lawn-care-services-marketing-business-flyer-b1d9d366-782b-44d0-aa09-a7abd2a0036d\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-55749 lazy-loaded aligncenter\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Lawn-Care-Services-Marketing-Business-Flyer-Template.png\" sizes=\"(max-width: 600px) 100vw, 600px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Lawn-Care-Services-Marketing-Business-Flyer-Template.png 600w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Lawn-Care-Services-Marketing-Business-Flyer-Template-232x300.png 232w\" alt=\"Lawn Care Services Marketing Business Flyer Template\" width=\"600\" height=\"776\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Lawn-Care-Services-Marketing-Business-Flyer-Template.png\" data-srcset=\"\" \/><noscript><img decoding=\"async\" loading=\"lazy\" width=\"600\" height=\"776\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Lawn-Care-Services-Marketing-Business-Flyer-Template.png\" alt=\"Lawn Care Services Marketing Business Flyer Template\" class=\"wp-image-55749\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Lawn-Care-Services-Marketing-Business-Flyer-Template.png 600w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Lawn-Care-Services-Marketing-Business-Flyer-Template-232x300.png 232w\" sizes=\"(max-width: 600px) 100vw, 600px\"><\/noscript><\/a><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/lawn-care-services-marketing-business-flyer-b1d9d366-782b-44d0-aa09-a7abd2a0036d\"><button class=\"btn-cta\"><b>CR\u00c9ER CE MOD\u00c8LE<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alors que les brochures sont des documents exclusifs qui ne doivent \u00eatre remis qu&#8217;\u00e0 quelques personnes int\u00e9ress\u00e9es, les prospectus commerciaux peuvent \u00eatre distribu\u00e9s \u00e0 tout le monde pour attirer de nouveaux clients.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">C&#8217;est pourquoi les prospectus personnalis\u00e9s sont un excellent moyen d&#8217;accro\u00eetre la notori\u00e9t\u00e9 de la marque.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Choisissez un mod\u00e8le de prospectus commercial Venngage et ajoutez ou remplacez l&#8217;image d&#8217;arri\u00e8re-plan \u00e0 partir de la phototh\u00e8que, ou t\u00e9l\u00e9chargez votre propre image. Ajoutez les <\/span><a href=\"https:\/\/fr.venngage.com\/blog\/couleurs-de-la-marque\/\"><span style=\"font-weight: 400;\">couleurs de votre marque<\/span><\/a><span style=\"font-weight: 400;\"> pour cr\u00e9er un design accrocheur.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-55757 lazy-loaded aligncenter\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/replace-image-1-2.png\" sizes=\"(max-width: 580px) 100vw, 580px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/replace-image-1-2.png 580w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/replace-image-1-2-290x300.png 290w\" alt=\"replace image (1)\" width=\"580\" height=\"600\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/replace-image-1-2.png\" data-srcset=\"\" \/><\/p>\n<p><b>Voir aussi : <\/b><a href=\"https:\/\/fr.venngage.com\/blog\/modeles-de-brochures\/\"><span style=\"font-weight: 400;\">21 mod\u00e8les de brochures et conseils de conception pour promouvoir votre entreprise<\/span><\/a><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/blog\/depliant-affaires\/#toc\"><span style=\"font-weight: 400;\">Retour \u00e0 la table des mati\u00e8res<\/span><\/a><\/p>\n<h2 id=\"purpose\"><b>Quel est le but d&#8217;un d\u00e9pliant commercial et pourquoi devez-vous l&#8217;utiliser ?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Les jeunes entreprises et m\u00eame les entreprises \u00e9tablies doivent informer les clients potentiels de leurs produits et services.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Une bonne conception de prospectus d&#8217;entreprise peut inclure une grande quantit\u00e9 d&#8217;informations sur votre petite entreprise en un coup d&#8217;\u0153il, comme dans cet exemple.<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/picnic-event-139bb8ec-dc46-4691-9645-7354aad875f7\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-55750 lazy-loaded aligncenter\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Picnic-Event-Business-Flyer.png\" sizes=\"(max-width: 600px) 100vw, 600px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Picnic-Event-Business-Flyer.png 600w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Picnic-Event-Business-Flyer-232x300.png 232w\" alt=\"Picnic Event Business Flyer\" width=\"600\" height=\"776\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Picnic-Event-Business-Flyer.png\" data-srcset=\"\" \/><noscript><img decoding=\"async\" loading=\"lazy\" width=\"600\" height=\"776\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Picnic-Event-Business-Flyer.png\" alt=\"Picnic Event Business Flyer\" class=\"wp-image-55750\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Picnic-Event-Business-Flyer.png 600w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Picnic-Event-Business-Flyer-232x300.png 232w\" sizes=\"(max-width: 600px) 100vw, 600px\"><\/noscript><\/a><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/picnic-event-139bb8ec-dc46-4691-9645-7354aad875f7\"><button class=\"btn-cta\"><b>CR\u00c9ER CE MOD\u00c8LE<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bien que beaucoup pr\u00e9tendent qu&#8217;ils sont d\u00e9j\u00e0 d\u00e9pass\u00e9s, les d\u00e9pliants commerciaux s&#8217;av\u00e8rent toujours tr\u00e8s efficaces pour les campagnes de marketing.<\/span><\/p>\n<h3><b>Un prospectus d&#8217;entreprise est un outil de marketing rentable.<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Bien qu&#8217;un certain nombre d&#8217;entreprises fassent la promotion de leur marque par le biais de panneaux d&#8217;affichage et de magazines, ces moyens sont co\u00fbteux.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dans le monde num\u00e9rique, les prospectus personnalis\u00e9s, comme celui ci-dessous, sont beaucoup plus faciles \u00e0 cr\u00e9er.<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/cityscape-a36a0f87-87c5-4c39-9418-44d256acbde5\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-55742 lazy-loaded aligncenter\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Simple-Business-Flyer-Design.png\" sizes=\"(max-width: 463px) 100vw, 463px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Simple-Business-Flyer-Design.png 463w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Simple-Business-Flyer-Design-232x300.png 232w\" alt=\"Simple Business Flyer Design\" width=\"463\" height=\"600\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Simple-Business-Flyer-Design.png\" data-srcset=\"\" \/><noscript><img decoding=\"async\" loading=\"lazy\" width=\"463\" height=\"600\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Simple-Business-Flyer-Design.png\" alt=\"Simple Business Flyer Design\" class=\"wp-image-55742\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Simple-Business-Flyer-Design.png 463w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Simple-Business-Flyer-Design-232x300.png 232w\" sizes=\"(max-width: 463px) 100vw, 463px\"><\/noscript><\/a><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/cityscape-a36a0f87-87c5-4c39-9418-44d256acbde5\"><button class=\"btn-cta\"><b>CR\u00c9ER CE MOD\u00c8LE<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">M\u00eame si vous optez pour l&#8217;impression en couleur de votre prospectus professionnel, il ne sera pas aussi co\u00fbteux que d&#8217;autres types de publicit\u00e9 traditionnelle.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pour r\u00e9duire encore les d\u00e9penses, vous pouvez concevoir un bon flyer en quelques minutes gr\u00e2ce au g\u00e9n\u00e9rateur de flyers de Venngage.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">D\u00e9placez les \u00e9l\u00e9ments de conception pour cr\u00e9er des espaces n\u00e9gatifs ou des espaces blancs afin de rendre votre d\u00e9pliant commercial facile \u00e0 lire. Ajoutez vos coordonn\u00e9es et votre adresse \u00e9lectronique pour r\u00e9f\u00e9rence ult\u00e9rieure et vous \u00eates pr\u00eat \u00e0 partir.<\/span><\/p>\n<p><b>Lien associ\u00e9 : <\/b><a href=\"https:\/\/fr.venngage.com\/blog\/modeles-prospectus-de-produit\/\"><span style=\"font-weight: 400;\">Plus de 35 mod\u00e8les et conseils de prospectus de produits hautement partageables<\/span><\/a><\/p>\n<h3><b>Un d\u00e9pliant commercial s&#8217;adresse \u00e0 des march\u00e9s cibles sp\u00e9cifiques.<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Un d\u00e9pliant commercial est non seulement abordable, mais c&#8217;est aussi un moyen efficace de cibler la client\u00e8le de votre entreprise \u00e0 un endroit pr\u00e9cis.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Par exemple, si vous avez un nouveau caf\u00e9, vous pouvez distribuer vos prospectus commerciaux dans les bureaux ou les universit\u00e9s des environs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Un prospectus de l&#8217;industrie technologique faisant la promotion du dernier logiciel peut \u00eatre distribu\u00e9 dans les centres commerciaux. M\u00eame les politiciens utilisent cet outil pour se promouvoir aupr\u00e8s de leurs \u00e9lecteurs potentiels.<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/blog\/depliant-affaires\/#toc\"><span style=\"font-weight: 400;\">Retour \u00e0 la table des mati\u00e8res<\/span><\/a><\/p>\n<h2 id=\"parts\"><b>Quelles sont les parties d&#8217;un prospectus commercial ?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Vous voulez cr\u00e9er un bon prospectus qui puisse attirer l&#8217;attention et dire \u00e0 votre march\u00e9 cible ce que votre entreprise vend exactement. Pour ce faire, votre prospectus d&#8217;entreprise doit contenir ces \u00e9l\u00e9ments n\u00e9cessaires.<\/span><\/p>\n<h3><b>Un titre convaincant<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Captez imm\u00e9diatement l&#8217;attention de votre public avec un titre intriguant et pertinent, comme dans cet exemple.<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/bright-financial-informational-business-flyer-879b359f-1f99-4c3b-8ebf-29abbcb1d0af\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-55745 lazy-loaded aligncenter\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Bright-Financial-Informational-Business-Flyer-Template-1024x791.png\" sizes=\"(max-width: 1024px) 100vw, 1024px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Bright-Financial-Informational-Business-Flyer-Template-1024x791.png 1024w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Bright-Financial-Informational-Business-Flyer-Template-300x232.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Bright-Financial-Informational-Business-Flyer-Template-768x593.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Bright-Financial-Informational-Business-Flyer-Template-730x564.png 730w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Bright-Financial-Informational-Business-Flyer-Template.png 1056w\" alt=\"Bright Financial Informational Business Flyer Template\" width=\"1024\" height=\"791\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Bright-Financial-Informational-Business-Flyer-Template-1024x791.png\" data-srcset=\"\" \/><noscript><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"791\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Bright-Financial-Informational-Business-Flyer-Template-1024x791.png\" alt=\"Bright Financial Informational Business Flyer Template\" class=\"wp-image-55745\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Bright-Financial-Informational-Business-Flyer-Template-1024x791.png 1024w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Bright-Financial-Informational-Business-Flyer-Template-300x232.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Bright-Financial-Informational-Business-Flyer-Template-768x593.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Bright-Financial-Informational-Business-Flyer-Template-730x564.png 730w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Bright-Financial-Informational-Business-Flyer-Template.png 1056w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"><\/noscript><\/a><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/bright-financial-informational-business-flyer-879b359f-1f99-4c3b-8ebf-29abbcb1d0af\"><button class=\"btn-cta\"><b>CR\u00c9ER CE MOD\u00c8LE<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Cr\u00e9ez un titre concis et accrocheur, mais n&#8217;oubliez pas d&#8217;utiliser de grandes polices pour faciliter la lecture. Choisissez une <\/span><a href=\"https:\/\/venngage.com\/blog\/elegant-fonts\/\"><span style=\"font-weight: 400;\">police \u00e9l\u00e9gante<\/span><\/a><span style=\"font-weight: 400;\"> pour vos prospectus personnalis\u00e9s et faites ressortir le design.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Avec Venngage, vous pouvez acc\u00e9der \u00e0 une vari\u00e9t\u00e9 de polices \u00e0 partir de l&#8217;\u00e9diteur. Lorsque vous importez votre marque dans l&#8217;\u00e9diteur, vous pouvez \u00e9galement ajouter les <\/span><a href=\"https:\/\/fr.venngage.com\/blog\/polices-de-marque\/\"><span style=\"font-weight: 400;\">polices de<\/span><\/a><span style=\"font-weight: 400;\"> votre <\/span><a href=\"https:\/\/fr.venngage.com\/blog\/polices-de-marque\/\"><span style=\"font-weight: 400;\">marque<\/span><\/a><span style=\"font-weight: 400;\"> pour que la conception du flyer soit reconnaissable comme celle de votre marque.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-55581 lazy-loaded aligncenter\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Fonts.png\" sizes=\"(max-width: 604px) 100vw, 604px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Fonts.png 604w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Fonts-300x288.png 300w\" alt=\"Fonts\" width=\"604\" height=\"580\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Fonts.png\" data-srcset=\"\" \/><\/p>\n<h3><b>Corps du texte\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Le titre n&#8217;est pas le seul \u00e9l\u00e9ment qui doit \u00eatre accrocheur. Le contenu g\u00e9n\u00e9ral du prospectus commercial est tout aussi important.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Veillez \u00e0 inclure les d\u00e9tails n\u00e9cessaires sur votre entreprise dans votre prospectus. Mais veillez \u00e0 ce qu&#8217;il ne soit pas trop long, sinon les gens ne liront pas votre prospectus d&#8217;entreprise.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Regardez comment ce prospectus pr\u00e9sente tous ces d\u00e9tails.<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/professional-dental-flyer-87d0f0cb-badd-45ee-9938-ab54422f2317\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-55746 lazy-loaded aligncenter\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Professional-Dental-Business-Flyer-Template-791x1024.png\" sizes=\"(max-width: 791px) 100vw, 791px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Professional-Dental-Business-Flyer-Template-791x1024.png 791w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Professional-Dental-Business-Flyer-Template-232x300.png 232w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Professional-Dental-Business-Flyer-Template-768x994.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Professional-Dental-Business-Flyer-Template-730x945.png 730w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Professional-Dental-Business-Flyer-Template.png 816w\" alt=\"Professional Dental Business Flyer Template\" width=\"791\" height=\"1024\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Professional-Dental-Business-Flyer-Template-791x1024.png\" data-srcset=\"\" \/><noscript><img decoding=\"async\" loading=\"lazy\" width=\"791\" height=\"1024\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Professional-Dental-Business-Flyer-Template-791x1024.png\" alt=\"Professional Dental Business Flyer Template\" class=\"wp-image-55746\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Professional-Dental-Business-Flyer-Template-791x1024.png 791w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Professional-Dental-Business-Flyer-Template-232x300.png 232w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Professional-Dental-Business-Flyer-Template-768x994.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Professional-Dental-Business-Flyer-Template-730x945.png 730w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Professional-Dental-Business-Flyer-Template.png 816w\" sizes=\"(max-width: 791px) 100vw, 791px\"><\/noscript><\/a><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/professional-dental-flyer-87d0f0cb-badd-45ee-9938-ab54422f2317\"><button class=\"btn-cta\"><b>CR\u00c9ER CE MOD\u00c8LE<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Le corps du texte de votre prospectus doit indiquer aux clients ce que fait votre entreprise, pourquoi elle est la meilleure solution \u00e0 un probl\u00e8me de client, et comment un client potentiel peut vous contacter.<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/blog\/depliant-affaires\/#toc\"><span style=\"font-weight: 400;\">Retour \u00e0 la table des mati\u00e8res<\/span><\/a><\/p>\n<h3><b>Des graphiques saisissants<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Un prospectus qui ne contient que du texte peut faire fuir les lecteurs. La conception de votre prospectus d&#8217;entreprise n\u00e9cessite des graphiques pour maintenir l&#8217;int\u00e9r\u00eat du public.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Un fond color\u00e9 rend votre flyer plus accrocheur. Un \u00e9l\u00e9ment de conception tel qu&#8217;une ic\u00f4ne ou une illustration rompt le texte et rend les prospectus plus faciles \u00e0 lire.<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/kettle--fire-2675e549-e35f-4260-abd5-175a056201a0\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-55748 lazy-loaded aligncenter\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Informational-Product-Flyer.png\" sizes=\"(max-width: 700px) 100vw, 700px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Informational-Product-Flyer.png 700w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Informational-Product-Flyer-300x300.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Informational-Product-Flyer-150x150.png 150w\" alt=\"Informational Product Flyer\" width=\"700\" height=\"700\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Informational-Product-Flyer.png\" data-srcset=\"\" \/><noscript><img decoding=\"async\" loading=\"lazy\" width=\"700\" height=\"700\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Informational-Product-Flyer.png\" alt=\"Informational Product Flyer\" class=\"wp-image-55748\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Informational-Product-Flyer.png 700w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Informational-Product-Flyer-300x300.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Informational-Product-Flyer-150x150.png 150w\" sizes=\"(max-width: 700px) 100vw, 700px\"><\/noscript><\/a><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/kettle--fire-2675e549-e35f-4260-abd5-175a056201a0\"><button class=\"btn-cta\"><b>CREATE THIS TEMPLATE<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Choose your color palette wisely. Complementary colors should fit in with your brand instead of overwhelming it. Hot pink is not the type of color that suits most businesses.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can create a top-quality flyer with Venngage&#8217;s templates. We have a huge selection of 4 million <\/span><span style=\"font-weight: 400;\">free stock photos<\/span><span style=\"font-weight: 400;\"> and over 40,000 icons, so you can design eye-catching flyers to hand out online or print.<\/span><\/p>\n<h3><b>Company Location and Contact Information<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Your contact information, including your business location, is a key part of your business flyer design, as in this <\/span><a href=\"https:\/\/fr.venngage.com\/blog\/prospectus-embauche\/\"><span style=\"font-weight: 400;\">hiring flyer<\/span><\/a> example<span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/grid-music-store-hiring-business-flyer-ab3bed0f-b4d8-4c0e-9dd4-086c5ad159c3\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-55743 lazy-loaded aligncenter\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Grid-Music-Store-Hiring-Business-Flyer-Template.png\" sizes=\"(max-width: 600px) 100vw, 600px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Grid-Music-Store-Hiring-Business-Flyer-Template.png 600w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Grid-Music-Store-Hiring-Business-Flyer-Template-232x300.png 232w\" alt=\"Grid Music Store Hiring Business Flyer Template\" width=\"600\" height=\"776\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Grid-Music-Store-Hiring-Business-Flyer-Template.png\" data-srcset=\"\" \/><noscript><img decoding=\"async\" loading=\"lazy\" width=\"600\" height=\"776\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Grid-Music-Store-Hiring-Business-Flyer-Template.png\" alt=\"Grid Music Store Hiring Business Flyer Template\" class=\"wp-image-55743\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Grid-Music-Store-Hiring-Business-Flyer-Template.png 600w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Grid-Music-Store-Hiring-Business-Flyer-Template-232x300.png 232w\" sizes=\"(max-width: 600px) 100vw, 600px\"><\/noscript><\/a><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/grid-music-store-hiring-business-flyer-ab3bed0f-b4d8-4c0e-9dd4-086c5ad159c3\"><button class=\"btn-cta\"><b>CREATE THIS TEMPLATE<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This section of your flyers should highlight the following:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Physical address<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Website address<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Valid email address<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Phone Number<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Les clients potentiels doivent savoir comment trouver votre entreprise s&#8217;ils d\u00e9cident de faire appel \u00e0 vos produits et services.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Vous devez faire en sorte que les informations importantes ressortent pour toute personne recevant vos prospectus commerciaux. Consacrez une section de votre page \u00e0 ces d\u00e9tails.<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/blog\/depliant-affaires\/#toc\"><span style=\"font-weight: 400;\">Retour \u00e0 la table des mati\u00e8res<\/span><\/a><\/p>\n<h2 id=\"make\"><b>Comment faire un prospectus d&#8217;entreprise ?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Pour que votre prospectus d&#8217;entreprise se distingue, vous devez avoir un design qui attire l&#8217;attention et un appel \u00e0 l&#8217;action convaincant. Voici quelques conseils de conception de prospectus \u00e0 prendre en compte.\u00a0<\/span><\/p>\n<h3><b>Conna\u00eetre son public<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Avant de concevoir des prospectus, vous devez d&#8217;abord d\u00e9terminer votre public cible. Ainsi, le contenu de votre flyer ne comprendra que les points que vous jugez int\u00e9ressants pour eux, comme dans cet exemple.<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/-pop-up-marketing-flyer-e00e0191-8219-41f5-a0da-3e6f31f10931\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-55741 lazy-loaded aligncenter\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Pop-Up-Marketing-Flyer.png\" sizes=\"(max-width: 600px) 100vw, 600px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Pop-Up-Marketing-Flyer.png 600w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Pop-Up-Marketing-Flyer-232x300.png 232w\" alt=\"Pop Up Marketing Flyer\" width=\"600\" height=\"776\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Pop-Up-Marketing-Flyer.png\" data-srcset=\"\" \/><noscript><img decoding=\"async\" loading=\"lazy\" width=\"600\" height=\"776\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Pop-Up-Marketing-Flyer.png\" alt=\"Pop Up Marketing Flyer\" class=\"wp-image-55741\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Pop-Up-Marketing-Flyer.png 600w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Pop-Up-Marketing-Flyer-232x300.png 232w\" sizes=\"(max-width: 600px) 100vw, 600px\"><\/noscript><\/a><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/-pop-up-marketing-flyer-e00e0191-8219-41f5-a0da-3e6f31f10931\"><button class=\"btn-cta\"><b>CR\u00c9ER CE MOD\u00c8LE<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Faites une enqu\u00eate aupr\u00e8s de vos clients afin de concevoir des prospectus qui s&#8217;adressent directement \u00e0 votre march\u00e9 et qui vous apporteront plus de clients.<\/span><\/p>\n<h3><b>R\u00e9digez un titre accrocheur<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Nous avons mentionn\u00e9 l&#8217;importance d&#8217;un titre frappant et convaincant dans les prospectus. Il doit \u00eatre suffisamment accrocheur pour capter l&#8217;attention des lecteurs afin de les inciter \u00e0 s&#8217;engager aupr\u00e8s de votre entreprise.<\/span><\/p>\n<h3><b>Gardez un contenu concis<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Selon une <\/span><a href=\"https:\/\/www.thehindu.com\/education\/does-the-decrease-of-average-human-attention-span-have-an-impact-on-education\/article34116513.ece#:~:text='Humans%20now%20have%20an%20attention,12%20seconds%20to%20eight%20seconds.\"><span style=\"font-weight: 400;\">\u00e9tude<\/span><\/a><span style=\"font-weight: 400;\"> r\u00e9cente, la dur\u00e9e moyenne d&#8217;attention d&#8217;une personne est pass\u00e9e de 12 \u00e0 8 secondes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Les gens n&#8217;ont pas le temps de lire des documents de marketing. Votre prospectus d&#8217;entreprise doit \u00eatre capable de communiquer le message voulu de la mani\u00e8re la plus br\u00e8ve possible.<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/modern-cleaning-service-flyer-eea49696-89fe-417d-a15d-27f0e2e9a44a\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-55752 lazy-loaded aligncenter\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Modern-Cleaning-Service-Business-Flyer-1024x791.png\" sizes=\"(max-width: 1024px) 100vw, 1024px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Modern-Cleaning-Service-Business-Flyer-1024x791.png 1024w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Modern-Cleaning-Service-Business-Flyer-300x232.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Modern-Cleaning-Service-Business-Flyer-768x593.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Modern-Cleaning-Service-Business-Flyer-730x564.png 730w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Modern-Cleaning-Service-Business-Flyer.png 1056w\" alt=\"Modern Cleaning Service Business Flyer\" width=\"1024\" height=\"791\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Modern-Cleaning-Service-Business-Flyer-1024x791.png\" data-srcset=\"\" \/><noscript><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"791\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Modern-Cleaning-Service-Business-Flyer-1024x791.png\" alt=\"Modern Cleaning Service Business Flyer\" class=\"wp-image-55752\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Modern-Cleaning-Service-Business-Flyer-1024x791.png 1024w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Modern-Cleaning-Service-Business-Flyer-300x232.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Modern-Cleaning-Service-Business-Flyer-768x593.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Modern-Cleaning-Service-Business-Flyer-730x564.png 730w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Modern-Cleaning-Service-Business-Flyer.png 1056w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"><\/noscript><\/a><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/modern-cleaning-service-flyer-eea49696-89fe-417d-a15d-27f0e2e9a44a\"><button class=\"btn-cta\"><b>CR\u00c9ER CE MOD\u00c8LE<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Vous pouvez le faire en vous concentrant uniquement sur les points importants, tels que les avantages qu&#8217;offre votre produit ou service.<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/blog\/depliant-affaires\/#toc\"><span style=\"font-weight: 400;\">Retour \u00e0 la table des mati\u00e8res<\/span><\/a><\/p>\n<h3><b>Utilisez des graphiques attrayants<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Les images, ic\u00f4nes ou illustrations que vous utilisez dans votre d\u00e9pliant doivent \u00eatre pertinentes et appropri\u00e9es. Ce sont les \u00e9l\u00e9ments de soutien de votre contenu.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Des couleurs vives, des polices audacieuses et une conception cr\u00e9ative des d\u00e9pliants vous aideront \u00e0 mieux communiquer votre message \u00e0 votre march\u00e9 cible.<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/vibrant-cleaning-services-product-flyer-8da5e5af-1507-4104-a11e-4433c1140a27\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-55753 lazy-loaded aligncenter\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Vibrant-Cleaning-Services-Product-Flyer-Template-791x1024.png\" sizes=\"(max-width: 791px) 100vw, 791px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Vibrant-Cleaning-Services-Product-Flyer-Template-791x1024.png 791w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Vibrant-Cleaning-Services-Product-Flyer-Template-232x300.png 232w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Vibrant-Cleaning-Services-Product-Flyer-Template-768x994.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Vibrant-Cleaning-Services-Product-Flyer-Template-730x945.png 730w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Vibrant-Cleaning-Services-Product-Flyer-Template.png 816w\" alt=\"Vibrant Cleaning Services Product Flyer Template\" width=\"791\" height=\"1024\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Vibrant-Cleaning-Services-Product-Flyer-Template-791x1024.png\" data-srcset=\"\" \/><noscript><img decoding=\"async\" loading=\"lazy\" width=\"791\" height=\"1024\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Vibrant-Cleaning-Services-Product-Flyer-Template-791x1024.png\" alt=\"Vibrant Cleaning Services Product Flyer Template\" class=\"wp-image-55753\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Vibrant-Cleaning-Services-Product-Flyer-Template-791x1024.png 791w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Vibrant-Cleaning-Services-Product-Flyer-Template-232x300.png 232w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Vibrant-Cleaning-Services-Product-Flyer-Template-768x994.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Vibrant-Cleaning-Services-Product-Flyer-Template-730x945.png 730w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/12\/Vibrant-Cleaning-Services-Product-Flyer-Template.png 816w\" sizes=\"(max-width: 791px) 100vw, 791px\"><\/noscript><\/a><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/templates\/flyers\/vibrant-cleaning-services-product-flyer-8da5e5af-1507-4104-a11e-4433c1140a27\"><button class=\"btn-cta\"><b>CR\u00c9ER CE MOD\u00c8LE<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Veillez \u00e0 ce que votre logo soit clairement visible sur la page, que vous ayez choisi de diffuser vos prospectus en ligne ou sur papier.<\/span><\/p>\n<h3><b>Incorporer votre image de marque<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">N&#8217;oubliez pas d&#8217;incorporer le logo de votre startup dans votre prospectus commercial. Ajoutez les couleurs de votre marque \u00e0 partir de vos directives de marque.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La fonction <\/span><a href=\"https:\/\/fr.venngage.com\/blog\/my-brand-kit\/\"><span style=\"font-weight: 400;\">My Brand Kit<\/span><\/a><span style=\"font-weight: 400;\"> de Venngage permet \u00e0 toute personne poss\u00e9dant un compte professionnel d&#8217;importer facilement ses logos, ses couleurs et ses polices dans l&#8217;\u00e9diteur.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Vous pouvez ensuite appliquer votre image de marque \u00e0 tous les mod\u00e8les en un seul clic.<\/span><\/p>\n<p><b>Voir aussi : <\/b><a href=\"https:\/\/venngage.com\/blog\/free-logo-templates\/\"><span style=\"font-weight: 400;\">Plus de 10 mod\u00e8les de logos gratuits et comment les personnaliser<\/span><\/a><\/p>\n<h3><b>Ajoutez un appel \u00e0 l&#8217;action convaincant<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">En fin de compte, l&#8217;efficacit\u00e9 de votre d\u00e9pliant commercial se r\u00e9sume \u00e0 l&#8217;action ou non de votre public sur votre appel \u00e0 l&#8217;action.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mettez votre CTA en gras et choisissez une couleur diff\u00e9rente pour le mettre en \u00e9vidence lorsque vous cr\u00e9ez votre flyer. Vous pouvez \u00e9galement choisir d&#8217;inclure les coordonn\u00e9es de votre entreprise dans cette section.<\/span><\/p>\n<h2><b>Concevoir des d\u00e9pliants commerciaux et commencer \u00e0 promouvoir votre entreprise<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Vous avez maintenant une bonne compr\u00e9hension de l&#8217;importance de la cr\u00e9ation d&#8217;un d\u00e9pliant commercial pour faire conna\u00eetre votre marque aux consommateurs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Il peut sembler difficile de cr\u00e9er des prospectus avec l&#8217;aide d&#8217;un graphiste. Mais avec les mod\u00e8les con\u00e7us par des professionnels de Venngage, vos d\u00e9pliants d&#8217;entreprise auront de l&#8217;impact sans autant d&#8217;efforts.<\/span><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/creer-flyer\"><button class=\"btn-cta\"><b>COMMENCEZ \u00c0 CR\u00c9ER GRATUITEMENT<\/b><\/button><\/a><\/center><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Toute entreprise, quelle que soit sa taille, cherche le moyen le plus rentable de promouvoir ses produits et services. Parmi les nombreux actifs visuels qu&#8217;une entreprise peut utiliser, un bon d\u00e9pliant commercial peut faire des merveilles pour atteindre votre march\u00e9 cible. Dans cet article, nous expliquons pourquoi un prospectus professionnel est crucial pour le marketing [&hellip;]<\/p>\n","protected":false},"author":33,"featured_media":2588,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[22,24,9],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Quelle que soit la taille de votre entreprise, ne sous-estimez jamais le pouvoir d&#039;un depliant affaires pour le marketing. 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