{"id":2717,"date":"2022-05-17T09:00:00","date_gmt":"2022-05-17T09:00:00","guid":{"rendered":"https:\/\/fr.venngage.com\/blog\/?p=2717"},"modified":"2022-06-08T16:49:16","modified_gmt":"2022-06-08T16:49:16","slug":"statistique-marketing-rapport","status":"publish","type":"post","link":"https:\/\/fr.venngage.com\/blog\/statistique-marketing-rapport\/","title":{"rendered":"Les statistiques marketing que vous devez conna\u00eetre en 2022 [Rapport gratuit + Mod\u00e8les]"},"content":{"rendered":"<p style=\"text-align: center;\"><a href=\"https:\/\/offers.hubspot.fr\/rapport-statistique-marketing?utm_source=hscm-venngage-ebook-2022-blg\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-58669 size-full lazy-loaded\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress-fr.s3.amazonaws.com\/uploads\/2022\/05\/statistique-marketing-rapport.png\" alt=\"Venngage and Hubspot Marketing Statistics Report 2022\" width=\"1024\" height=\"576\" data-lazy-type=\"image\"><\/a><\/p>\n<p><center><a href=\"https:\/\/offers.hubspot.fr\/rapport-statistique-marketing?utm_source=hscm-venngage-ebook-2022-blg\"><button class=\"btn-cta\"><b>OBTENIR MON RAPPORT GRATUIT<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">&nbsp;<\/span><\/p>\n<p><b>Qu&#8217;ont en commun les meilleurs sp\u00e9cialistes du marketing ?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Ils connaissent leurs donn\u00e9es.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ils mettent \u00e0 jour leurs donn\u00e9es.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Et ils s\u2019efforcent \u00e0 obtenir toujours plus de donn\u00e9es.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Il est possible de le faire par le biais d&#8217;enqu\u00eates, d&#8217;appels d&#8217;utilisateurs, d&#8217;entretiens, de tests A\/B et de tonnes d&#8217;autres moyens. Et cela peut prendre des jours, des semaines ou des mois pour finalement recueillir les donn\u00e9es que vous souhaitez.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mais il y a un raccourci.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Entrer : <\/span><b>Le rapport de statistiques marketing 2022<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/offers.hubspot.fr\/rapport-statistique-marketing?utm_source=hscm-venngage-ebook-2022-blg\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"wp-image-58613 lazy-loaded aligncenter\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress-fr.s3.amazonaws.com\/uploads\/2022\/05\/Rapport-statistique-sur-le-marketing-en-2022.png\" alt=\"marketing statistics report Vennage Hubspot\" width=\"700\" data-lazy-type=\"image\"><\/a><\/p>\n<p><center><a href=\"https:\/\/offers.hubspot.fr\/rapport-statistique-marketing?utm_source=hscm-venngage-ebook-2022-blg\"><button class=\"btn-cta\"><b>OBTENIR MON RAPPORT GRATUIT<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">&nbsp;<\/span><\/p>\n<p><a href=\"https:\/\/www.gotomeeting.com\/en-ca\/webinar\"><span style=\"font-weight: 400;\">HubSpot<\/span><\/a><span style=\"font-weight: 400;\"> et Venngage se sont associ\u00e9s pour cr\u00e9er un rapport de statistiques marketing pour 2022 :<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Analyser et refl\u00e9ter les tendances en mati\u00e8re de d\u00e9penses publicitaires, de fr\u00e9quentation des sites web, de croissance des conversations et des contacts parmi plus de 100 000 clients de HubSpot.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">D\u00e9couvrez le r\u00f4le des visuels dans le marketing de contenu et les strat\u00e9gies de croissance aupr\u00e8s de plus de 200 sp\u00e9cialistes du marketing dans le monde, r\u00e9partis par zone g\u00e9ographique (Australie, Canada, Royaume-Uni et \u00c9tats-Unis).<\/span><\/li>\n<\/ul>\n<p><b>Plus important encore, nous avons cr\u00e9\u00e9 ce rapport pour que vous, cher sp\u00e9cialiste du marketing, ayez une bonne vue d\u2019ensemble.<\/b><\/p>\n<h2><b>Ce que vous obtiendrez de ce rapport de statistiques marketing :<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Des statistiques et des tendances en mati\u00e8re de marketing qui vous permettront de prendre des d\u00e9cisions \u00e9clair\u00e9es pour votre campagne marketing.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Des donn\u00e9es qui appuieront votre d\u00e9cision d&#8217;int\u00e9grer des \u00e9l\u00e9ments visuels dans vos documents de marketing.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Des informations sp\u00e9cifiques \u00e0 votre r\u00e9gion, \u00e0 la taille de votre entreprise et \u00e0 votre secteur d&#8217;activit\u00e9.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">L\u2019impact du COVID-19 sur les entreprises et le marketing<\/span><\/li>\n<\/ul>\n<h3><b>Voici un aper\u00e7u de certaines des statistiques et tendances auxquelles vous aurez acc\u00e8s :<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">La plupart des entreprises ont vu les indicateurs marketing s&#8217;am\u00e9liorer apr\u00e8s les premiers jours de la pand\u00e9mie, les <\/span><b>d\u00e9penses publicitaires<\/b><span style=\"font-weight: 400;\"> \u00e9tant celles qui ont le plus rebondi.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><a href=\"https:\/\/offers.hubspot.fr\/rapport-statistique-marketing?utm_source=hscm-venngage-ebook-2022-blg\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-58669 size-full lazy-loaded\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress-fr.s3.amazonaws.com\/uploads\/2022\/05\/rapport_statistique_marketing_categorie.png\" alt=\"Venngage and Hubspot Marketing Statistics Report 2022\" width=\"1024\" height=\"576\" data-lazy-type=\"image\"><\/a><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Le COVID a touch\u00e9 le plus durement les entreprises d&#8217;<\/span><b>Am\u00e9rique latine <\/b><span style=\"font-weight: 400;\">et d&#8217;<\/span><b>Am\u00e9rique du Nord<\/b><span style=\"font-weight: 400;\">, tandis que celles d&#8217;<\/span><b>Asie-Pacifique <\/b><span style=\"font-weight: 400;\">affichent les meilleures performances.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><a href=\"https:\/\/offers.hubspot.fr\/rapport-statistique-marketing?utm_source=hscm-venngage-ebook-2022-blg\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-58669 size-full lazy-loaded\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress-fr.s3.amazonaws.com\/uploads\/2022\/05\/rapport_statistique_marketing_region.png\" alt=\"Venngage and Hubspot Marketing Statistics Report 2022\" width=\"1024\" height=\"576\" data-lazy-type=\"image\"><\/a><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Les entreprises <\/span><b>de taille moyenne <\/b><span style=\"font-weight: 400;\">affichent une am\u00e9lioration plus lente mais plus r\u00e9guli\u00e8re que les petites et grandes entreprises.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><a href=\"https:\/\/offers.hubspot.fr\/rapport-statistique-marketing?utm_source=hscm-venngage-ebook-2022-blg\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-58669 size-full lazy-loaded\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress-fr.s3.amazonaws.com\/uploads\/2022\/05\/rapport_statistique_marketing_taille_des_entreprises.png\" alt=\"Venngage and Hubspot Marketing Statistics Report 2022\" width=\"1024\" height=\"576\" data-lazy-type=\"image\"><\/a><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Les services financiers<\/b><span style=\"font-weight: 400;\">, les <\/span><b>m\u00e9dias <\/b><span style=\"font-weight: 400;\">et les entreprises de <\/span><b>recrutement <\/b><span style=\"font-weight: 400;\">ont subi le plus fort ralentissement depuis la pand\u00e9mie.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><a href=\"https:\/\/offers.hubspot.fr\/rapport-statistique-marketing?utm_source=hscm-venngage-ebook-2022-blg\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-58669 size-full lazy-loaded\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress-fr.s3.amazonaws.com\/uploads\/2022\/05\/rapport_statistique_marketing_industrie.png\" alt=\"Venngage and Hubspot Marketing Statistics Report 2022\" width=\"1024\" height=\"576\" data-lazy-type=\"image\"><\/a><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">En termes de contenu visuel, les <\/span><b>infographies, les illustrations et les photos d&#8217;archives <\/b><span style=\"font-weight: 400;\">sont les plus populaires parmi les sp\u00e9cialistes du marketing.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><a href=\"https:\/\/offers.hubspot.fr\/rapport-statistique-marketing?utm_source=hscm-venngage-ebook-2022-blg\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-58669 size-full lazy-loaded\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress-fr.s3.amazonaws.com\/uploads\/2022\/05\/rapport_statistique_marketing_visuels.png\" alt=\"Venngage and Hubspot Marketing Statistics Report 2022\" width=\"1024\" height=\"576\" data-lazy-type=\"image\"><\/a><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>63 % des sp\u00e9cialistes du marketing <\/b><span style=\"font-weight: 400;\">pensent que le contenu visuel restera un \u00e9l\u00e9ment cl\u00e9 du marketing en 2022.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><a href=\"https:\/\/offers.hubspot.fr\/rapport-statistique-marketing?utm_source=hscm-venngage-ebook-2022-blg\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-58669 size-full lazy-loaded\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress-fr.s3.amazonaws.com\/uploads\/2022\/05\/rapport_statistique_marketing_contenu_visuel.png\" alt=\"Venngage and Hubspot Marketing Statistics Report 2022\" width=\"1024\" height=\"576\" data-lazy-type=\"image\"><\/a><\/p>\n<p><i><span style=\"font-weight: 400;\">Saviez-vous que nous avons publi\u00e9 un article d\u00e9taill\u00e9 sur les <\/span><\/i><a href=\"https:\/\/venngage.com\/blog\/visual-content-marketing-statistics\/\"><i><span style=\"font-weight: 400;\">statistiques du marketing de contenu visuel<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> sp\u00e9cialement adress\u00e9 aux experts du marketing ? Consultez les principales statistiques dans le <\/span><\/i><a href=\"https:\/\/offers.hubspot.fr\/rapport-statistique-marketing?utm_source=hscm-venngage-ebook-2022-blg\"><i><span style=\"font-weight: 400;\">rapport gratuit<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">, et si vous souhaitez en savoir plus sur le contenu visuel, lisez <\/span><\/i><a href=\"https:\/\/venngage.com\/blog\/visual-content-marketing-statistics\/\"><i><span style=\"font-weight: 400;\">ici<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">.<\/span><\/i><\/p>\n<h2><b>Alors, mes amis sp\u00e9cialistes du marketing :<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Que vous souhaitiez :<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">planifier une campagne de marketing<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">travailler sur une strat\u00e9gie pour le reste de l&#8217;ann\u00e9e 2022, ou<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">recueillir des donn\u00e9es pour un article de blog sur l&#8217;impact de la pand\u00e9mie sur le marketing&#8230;<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Ce rapport de statistiques marketing est fait pour vous.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">D\u2019ailleurs, saviez-vous que c&#8217;est compl\u00e8tement GRATUIT ?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">T\u00e9l\u00e9chargez le rapport gratuit maintenant et montrez \u00e0 votre patron le g\u00e9nie du marketing que vous \u00eates.<\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/offers.hubspot.fr\/rapport-statistique-marketing?utm_source=hscm-venngage-ebook-2022-blg\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"wp-image-58613 lazy-loaded aligncenter\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress-fr.s3.amazonaws.com\/uploads\/2022\/05\/Rapport-statistique-sur-le-marketing-en-2022.png\" alt=\"marketing statistics report Vennage Hubspot\" width=\"700\" data-lazy-type=\"image\"><\/a><\/p>\n<p><center><a href=\"https:\/\/offers.hubspot.fr\/rapport-statistique-marketing?utm_source=hscm-venngage-ebook-2022-blg\"><button class=\"btn-cta\"><b>OBTENIR MON RAPPORT GRATUIT<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">&nbsp;<\/span><\/p>\n<p><b>Pour finir, juste une remarque : si vous souhaitez cr\u00e9er un rapport comme celui-ci, nous avons une tonne de <\/b><a href=\"https:\/\/venngage.com\/blog\/marketing-report\/\"><b>mod\u00e8les de rapports de marketing<\/b><\/a><b> pour vous aider \u00e0 en faire un vous-m\u00eame.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Voici quelques exemples de mod\u00e8les de marketing que vous pouvez modifier imm\u00e9diatement :<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/templates\/reports\/navy-marketing-report-bda025d3-1b25-4546-994b-5e341bcc6935\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"wp-image-58631 lazy-loaded aligncenter\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Report-Year-End-Summary-1.png\" sizes=\"(max-width: 1056px) 100vw, 1056px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Report-Year-End-Summary-1.png 1056w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Report-Year-End-Summary-1-300x253.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Report-Year-End-Summary-1-1024x863.png 1024w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Report-Year-End-Summary-1-768x647.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Report-Year-End-Summary-1-730x615.png 730w\" alt=\"marketing report Venngage template\" width=\"700\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Report-Year-End-Summary-1.png\" data-srcset=\"\"><noscript><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Report-Year-End-Summary-1.png\" alt=\"marketing report Venngage template\" class=\"wp-image-58631\" width=\"700\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Report-Year-End-Summary-1.png 1056w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Report-Year-End-Summary-1-300x253.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Report-Year-End-Summary-1-1024x863.png 1024w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Report-Year-End-Summary-1-768x647.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Report-Year-End-Summary-1-730x615.png 730w\" sizes=\"(max-width: 1056px) 100vw, 1056px\"><\/noscript><\/a><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/templates\/reports\/navy-marketing-report-bda025d3-1b25-4546-994b-5e341bcc6935\"><button class=\"btn-cta\"><b>CR\u00c9ER CE RAPPORT DE MARKETING<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">&nbsp;<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/templates\/plans\/small-business-marketing-plan-template-cec7cd0f-f547-43af-9cf2-6256be97eb39\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"wp-image-58632 lazy-loaded aligncenter\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Plan-Small-Business.png\" sizes=\"(max-width: 960px) 100vw, 960px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Plan-Small-Business.png 960w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Plan-Small-Business-115x300.png 115w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Plan-Small-Business-391x1024.png 391w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Plan-Small-Business-768x2012.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Plan-Small-Business-586x1536.png 586w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Plan-Small-Business-782x2048.png 782w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Plan-Small-Business-730x1912.png 730w\" alt=\"marketing plan for small business Venngage template\" width=\"700\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Plan-Small-Business.png\" data-srcset=\"\"><noscript><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Plan-Small-Business.png\" alt=\"marketing plan for small business Venngage template\" class=\"wp-image-58632\" width=\"700\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Plan-Small-Business.png 960w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Plan-Small-Business-115x300.png 115w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Plan-Small-Business-391x1024.png 391w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Plan-Small-Business-768x2012.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Plan-Small-Business-586x1536.png 586w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Plan-Small-Business-782x2048.png 782w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Plan-Small-Business-730x1912.png 730w\" sizes=\"(max-width: 960px) 100vw, 960px\"><\/noscript><\/a><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/templates\/plans\/small-business-marketing-plan-template-cec7cd0f-f547-43af-9cf2-6256be97eb39\"><button class=\"btn-cta\"><b>CR\u00c9ER CE PLAN DE MARKETING<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">&nbsp;<\/span><\/p>\n<p><a href=\"https:\/\/fr.venngage.com\/templates\/white-papers\/successful-content-marketing-white-paper-571cd4b6-39d5-4698-aac6-cbd909aab421\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"wp-image-58633 lazy-loaded aligncenter\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Content-Marketing-White-Paper.png\" sizes=\"(max-width: 960px) 100vw, 960px\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Content-Marketing-White-Paper.png 960w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Content-Marketing-White-Paper-115x300.png 115w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Content-Marketing-White-Paper-391x1024.png 391w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Content-Marketing-White-Paper-768x2012.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Content-Marketing-White-Paper-586x1536.png 586w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Content-Marketing-White-Paper-782x2048.png 782w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Content-Marketing-White-Paper-730x1912.png 730w\" alt=\"content marketing white paper Venngage template\" width=\"700\" data-lazy-type=\"image\" data-src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Content-Marketing-White-Paper.png\" data-srcset=\"\"><noscript><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Content-Marketing-White-Paper.png\" alt=\"content marketing white paper Venngage template\" class=\"wp-image-58633\" width=\"700\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Content-Marketing-White-Paper.png 960w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Content-Marketing-White-Paper-115x300.png 115w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Content-Marketing-White-Paper-391x1024.png 391w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Content-Marketing-White-Paper-768x2012.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Content-Marketing-White-Paper-586x1536.png 586w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Content-Marketing-White-Paper-782x2048.png 782w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Content-Marketing-White-Paper-730x1912.png 730w\" sizes=\"(max-width: 960px) 100vw, 960px\"><\/noscript><\/a><\/p>\n<p><center><a href=\"https:\/\/fr.venngage.com\/templates\/white-papers\/successful-content-marketing-white-paper-571cd4b6-39d5-4698-aac6-cbd909aab421\"><button class=\"btn-cta\"><b>CR\u00c9ER CE LIVRE BLANC SUR LE MARKETING<\/b><\/button><\/a><\/center><\/p>\n","protected":false},"excerpt":{"rendered":"<p>OBTENIR MON RAPPORT GRATUIT &nbsp; Qu&#8217;ont en commun les meilleurs sp\u00e9cialistes du marketing ? Ils connaissent leurs donn\u00e9es. Ils mettent \u00e0 jour leurs donn\u00e9es. Et ils s\u2019efforcent \u00e0 obtenir toujours plus de donn\u00e9es. Il est possible de le faire par le biais d&#8217;enqu\u00eates, d&#8217;appels d&#8217;utilisateurs, d&#8217;entretiens, de tests A\/B et de tonnes d&#8217;autres moyens. Et [&hellip;]<\/p>\n","protected":false},"author":37,"featured_media":2716,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[25,9],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Statistique marketing rapport sur l&#039;impact de la pand\u00e9mie sur les d\u00e9penses publicitaires, le trafic sur les sites web, les conversations, l&#039;augmentation des contacts et l&#039;utilisation du contenu visuel.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fr.venngage.com\/blog\/statistique-marketing-rapport\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Statistique marketing rapport 2022 [T\u00e9l\u00e9chargement gratuit] - 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